Cacau Desodorante

Branding, Packaging, Logomark

Cacau is a natural deodorant brand based in Tulum, Mexico.

In 2019, we had the opportunity to work directly with Cacau founder "Diego" on the brand creation— including a scalable Logo System, Plant Illustrations for each scent, and Custom Packaging.

The creative exploration took us approx 6 weeks. We nailed the logo in the first round and shifted our attention towards designing the first two products, Cedro + Cipres and Lavanda + Salvia – featuring artwork made at the studio. A year later, in 2020, Diego contacted us once again. This time to design Patchouli + Romero and the Jazmin product packaging.

Cacau is a natural deodorant brand based in Tulum, Mexico.
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Cacau Desodorante
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Where to buy
Cacau Desodorante

We are proud to share with you the end product of this successful project. In an era where everything has become digital – we'd love to give you an opportunity to view the product in real. 

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80 gr/ $ 240

Lavanda + Salvia Desodorante

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Cedro + Cipres Desodorante

80 gr/ $ 240

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80 gr • $ 240

Patchouli + Romero Desodorante

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how we designed
Cacau Desodorante

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1. Brand Exploration

Week 1, Research, Moodboard & Meetings

Brand Value, Essence, Story, Strategy, Vibe

2. First Design Concepts

Week 4, Three different brand directions + Presentation

Brand Identity, Logo, Colors, Type, Package with Options

3. Revision and Completion

Week 6 , Receiving feedback + making tweaks

Brand Guide, Logo Kit, Plant Illustration, Structure Print

A Year Later

Designing Product line extentions and new products. More Plant Illustrations + Additional print files

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